Nicki Graham takes the CMO title and Ricky Castoldi promoted to CSO as a part of C-Suite revamp
Austin, Texas, USA – January 23, 2025: Cendyn, a worldwide built-in resort expertise and providers firm, has introduced two new additions to its C-Suite staff.
Taking on the Chief Advertising Officer (CMO) function, Nicki Graham strikes up from Senior Vice President International Advertising to steer the worldwide advertising staff and positioning of Cendyn because it additional consolidates its product portfolio. Nicki will proceed to move the Advertising, Communications, and Enterprise Improvement groups globally with a concentrate on driving continued development and model consciousness for the model.
Ricky Castoldi joins the C-Suite government as Chief Gross sales Officer (CSO) following 5 years on the firm as Senior Vice President Gross sales – Americas. Ricky will play a pivotal function in main the worldwide gross sales staff to drive continued development at Cendyn.
Nicki Graham is a seasoned advertising chief with almost twenty years of expertise throughout the general public relations and advertising fields. Previous to becoming a member of Cendyn in 2017, she ran worldwide PR campaigns for purchasers throughout the globe inside companies at IPG and WPP. Previously eight years, Nicki has been instrumental to the worldwide market growth of Cendyn, main a staff of selling professionals accountable for consolidating Cendyn’s rising portfolio of services, producing demand, rising model consciousness, and supporting enterprise growth.
Ricky Castoldi has labored in journey and hospitality expertise for over 25 years delivering business methods for main business expertise firms, together with Duetto, eRevMax, and Lanyon. Ricky joined Cendyn in 2020, bringing his profession full circle having beforehand labored in Gross sales at Pegasus, an organization acquired by Cendyn in 2021.
“Ricky and Nicki are nice additions to our C-Suite staff as we transition to our subsequent section of development and world growth. Their in depth expertise with Cendyn and the hospitality expertise business, mixed with their confirmed management observe document, will play a significant function in propelling our firm ahead,” stated Jack Blaha, CEO. “Now, with a extra various management staff, Cendyn is able to additional innovate and broaden, serving to hoteliers develop by means of world-class expertise.”
“It’s an honor to be invited to hitch the C-Suite staff and be one of many now 4 ladies on the helm of a rising world expertise firm. Following the acquisitions and repositioning available in the market, now we have an thrilling alternative to make an actual distinction for hoteliers worldwide,” stated Nicki Graham, CMO.
“Cendyn’s built-in set of options presents large worth to our prospects in driving income, maximizing profitability, and creating deeper connections with friends. I’ve seen the business success loved by resorts as they advance their digital visitor interactions and drive extra income for his or her enterprise. I’m trying ahead to additional contributing to an organization with such a powerful popularity for innovation and excellence within the hospitality software program and providers business,” stated Ricky Castoldi, CSO.